PC-Ology Van After creating a new identity for this company, we wanted to show the client
how the proposed fleet of delivery vans would look like.
What we wanted to achieve
We had no idea what vehicles the client would be looking at, so we used 3d software to create 'imaginary' vans with different colours and
graphics. This led to a decision by the client to push forward with a
yellow & black concept throughout the range. In the proposal we also
presented a series of 'fly by' rotating views in movie format to see these
designs working all over.
What the client said
"Southbank never ceased to amaze us from day one, they were always a few
steps ahead, excitingly so".